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News report

Sabi cuts staff and shifts to traceable exports

The brief

What happened: African e-commerce startup Sabi has laid off about 20% of staff and is changing direction toward traceable exports. It is a startup story with a clear human angle. Write about: - What changed at Sabi - Why startups pivot after raising money - What this says about Africa tech pressure now Where to check: TechCrunch. Photo: A warehouse, trade goods or startup office image. Tip: Be clear, kind and factual when writing about layoffs. Start from: https://techcrunch.com/region/africa/